Fashion Brands, Get Ahead of the Game with These Woven Top Trends for S/S 24

As you're building your fashion brand, it's important to stay on top of the latest trends and keep your collections fresh and exciting. Our top picks include the #SummerSensuality wrap, the layered #Cutout tank, the beach-to-bar blouse, the #Sheer layer, and the artisanal-touch shirt. These styles offer a perfect balance of everyday playfulness and commercial versatility that will keep your customers coming back for more.

The #SummerSensuality wrap is a must-have trend that appeared on the catwalks of S/S 23. It combines the ease of vacation and resort wear with the sophistication of modern occasion dressing. Look for adaptable tie features that add versatility to your separates. Opt for solar ombré prints and sunset-inspired gradient dyes in bright colors to add warmth. The wrap and tie features can be adapted to flatter a variety of body types, enhancing inclusivity. Choose silky handles made with sustainable materials such as FSC cellulosic blends of viscose, cupro, and modal, Tencel Luxe and EcoVero, Livaeco, Naia Renew, and ahimsa silk for a low-impact luxe look.

The layered #Cutout tank is another key trend this season. It offers a new approach to tailoring by fusing sharp silhouettes with contemporary off-kilter details, ideal for contemporary career wear. Elevate your collection essentials such as the tank with pattern play, asymmetric necklines, layering, or cutout details. Add button details borrowed from classic shirting to give it a modern twist. Use deadstock lightweight fabrics such as RWS or ZQ-certified extra fine merino virgin wool, ahimsa silk, or organic cotton and linen blends.

The beach-to-bar blouse is perfect for the upcoming vacation season. Take a relaxed approach to your destination dressing with easy, throw-on styles that can go from the beach to the bar. The peasant blouse gets a fresh update with soft volume sleeves and ruffle details. Look for relaxed resort stripes to dial into pared-back bohemia or kaleidoscopic florals. Design with matching bottoms for a couch-to-coast set.

The #Sheer layer is another trend that continues from last season, with underwear outerwear being a key focus. This trend is largely driven by sheer and layered sheer fabrications, making it ideal for layering over swimwear on vacation. Semi-translucent tops can also be used to elevate basics in line with modern occasion dressing. Opt for layered sheers or include a cami or vest top for increased coverage and a modest take. Add lingerie details such as soft ties or lace for an extra touch of femininity. Look for fabrics such as GRS polyester or nylon, peace silk, and FSC-certified viscose to build fine organzas and mesh.

The artisanal-touch shirt is a minimalist take on refined craft and sees mono-material details and textural techniques update classic shirting. Focus on pared-down details to add just a hint of artisanal appeal, such as simple embroidered motifs or openwork placements. Emulate embroidery via digitally or block-printed crafted geometrics. Leverage deadstock to minimize waste. Look for certified organic, BCI, and fair-trade cotton, hemp, linen, ramie, and FSC-certified lyocell. Opt for fabrics with a gentle crinkle for added texture.

To stand out in the crowded fashion industry, don't forget to infuse your collections with unique design details. Think solar ombré prints and sunset-inspired #GradientDyes for a glam touch. Consider #SoftVolume sleeves and #Ruffle details to give a relaxed vibe to your beach-to-bar blouses. Don't be afraid to add #ButtonDetails borrowed from classic shirting or #LingerieDetails like #SoftTies or #Lace to add a touch of sophistication to your sheer layers.

Sustainability is a must in today's world, and it's important to prioritize eco-friendly fabrics such as FSC cellulosic blends of viscose, cupro, and modal, Tencel Luxe and EcoVero, Livaeco, Naia Renew, and ahimsa silk. You can also leverage deadstock fabrics left over from tailoring, such as RWS or ZQ-certified extra fine merino virgin wool, ahimsa silk, or organic cotton and linen blends, to minimize waste.

So there you have it, fashion brands. Incorporate these top trends and design details into your collections, prioritize sustainability, and you'll be sure to attract and retain a loyal customer base. Happy designing!